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With today’s world of internet booking the place of the travel agent in the average person’s holiday plans has become somewhat redundant, but why? What features have led to the fall in the use of the travel agent, and what can be done to save this industry from total eclipse? The first reason for the decline of the travel agent is that the air travel companies truly hate agents. The main issue is that air companies since 2001 haven’t been able to afford the five percent taken by a travel agent. This is a misconception however as the cost encountered by an air company to take a direct booking probably exceeds that five percent anyway. The main reason is that the airlines want the travel agent taken out of the booking equation as they are readmore...
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